Kim'Yani Professional Services  

Location:
Maryland, United States

Year:
2024 - Now

Website:
kimyani.com

Story:
Kim'Yani Professional Services, LLC, based in Bowie, Maryland, provides credit restoration, mobile notary services, and HR consulting to clients across the United States. To help them stand out in a competitive market, they partnered with EIGHTXXVIII (Design Studio) to overhaul their digital and visual identity. A mutual acquaintance recommended EIGHTXXVIII, and the team quickly recognized the potential to elevate Kim'Yani's brand. The primary goal was to create a fresh, modern website and an updated logo that would reflect the company’s professionalism and establish a stronger presence.

EIGHTXXVIII started by designing a brand-new, handwritten logo to convey both elegance and clarity. The logo was created with a focus on simplicity, sophistication, and readability. A combination of script and serif fonts was used to highlight the notary aspect of the business, with freehand lettering that reflects the company’s strong character and brand awareness. The logo’s black and white color scheme emphasizes a clear distinction, ensuring the brand remains professional while making a bold visual statement.

The redesigned website mirrored the clean, modern aesthetic of the new logo, offering an intuitive user experience. The site was optimized for both mobile and desktop, ensuring that clients could easily book notary appointments or inquire about credit restoration services on any device. Clear calls-to-action were strategically placed to guide users through the site, making the process simple and straightforward. The design’s focus on professionalism, trust, and ease of use helped position Kim'Yani as a reliable and modern service provider.

Following the launch of the new logo and website, Kim'Yani Professional Services saw a boost in user engagement and client inquiries. The combination of a sophisticated logo and an intuitive, responsive website helped the company differentiate itself from competitors and establish a stronger connection with its target audience. Through creative design and a deep understanding of the client’s needs, EIGHTXXVIII successfully elevated Kim'Yani's brand and digital presence.

"...professionalism is unmatched. We have received SO many compliments on the new logo. We are EXTREMELY happy with the outcome..."
Kimberly D. Johnson, Co-Founder and CFO